Alternative Marketing Connections, as part of its effort to continue on the cutting edge of social media technology, has joined the bit.ly Pro service.
People who regularly use the social media are sure to recognize "shortened URLs," such as bit.ly, ow.ly, and ping.fm. These services make it possible to include a long link, such as http://amcsocialmedia.com/news/amc-social-media-internet-news.html, in a status update or tweet as a much shorter link, such as http://ow.ly/1oZyU. Since status updates on many social media sites must be 140 characters or less, this shortening technology is an essential part of the social media experience.