Alternative Marketing Connections

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task management

The Power of The 80/20 RuleThe number theme continues from our last blog (the 3/50 Project) to this one, the Power of 80/20. The 80/20 ratio appears in several business-related disciplines, including management, sales and marketing. In terms of management, Pareto's Law is an efficient way to maximize one of your most precious resources -- time. According to the law, you can reach 80% of your outcome with only 20% input. How exactly does this work? Start with a traditional "To Do" list -- your e-mail is a perfect starting point. Prioritize using the 4'D method -- Dump the junk (easier to set up a junk filter to begin with), Delegate to others what they can take care of (you hand off the responsibility, yet still retain the accountability), Defer (put off what you can handle later), and what's left, you DO it! Essentially, what you have accomplished is a true to do list, separate from the not-to-do list, which is a big time waster.

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